Marketing Automation Trends for 2019

Are you looking for ways to automate some of the more repetitive tasks of your marketing efforts in 2019? Thanks to technology, marketing automation handles the ongoing efforts of social media, emails, and ads across different platforms.

Are All Website Hosts Created Equal?

It’s easy to find a host for your website, but it’s not always easy to find the right one. Truth is, not all website hosts are created equal. Some companies, like Wix and SquareSpace, offer a platform to host and build your website. These can be a great option for small companies or individuals looking to get started with their online presence, but they’re often not right for many mid to large-sized companies with a professionally built website that maintains more complex features and plug-ins.

All Aboard! Getting Management Buy-In for a New Website

Getting management buy-in for a new website can be tricky. Budgets, ROI, labor, longevity – these are all baseline factors that every management team considers before they’re ready to pull the trigger on any large business investment. Your website stands...

Nailing Your Website’s First Impression in 6 Simple Steps

Two tenths of a second is all it takes to make a first impression. Ever notice that your local grocery keeps a display of flowers near the entrance? It’s not by accident. Groceries do this to provide a pleasant experience right-off-the-bat. For them, they know...

On the Up-and-Up – Increasing Your Lead Conversion Rate

Beefing up your website, updating your designs and layouts, refreshing content- these are all excellent ways to enhance your digital presence, putting you on the right path to increasing your conversion rate. But it takes ongoing efforts to build up your online...