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Benefits of Ghostwriting: Websites
by Scott Dine Partner + Technical Director We know it’s easy for most professional firms to enlist the help of specialized agencies to design and develop their websites, but some forget that website copy is an integral part of your business’ online efforts to convert... Benefits of Ghostwriting
by Scott Dine Partner + Technical Director In the industries we work in, we’ve noticed a big need for quality content, like what you’d find in ghostwriting. While professional firms want to maintain a website that sells their experience and services, creating content...
Why Google My Business is One of the Most Important Marketing Platforms Available
by Chris Hartley Partner + Creative Director While Google+ is shutting its doors this month, many of Google’s current promotional platforms are thriving, like Google My Business. As consumers flock to the web to find their local businesses and partnerships, Google My...
Google+ Shutting Down: What You Need To Know
by Scott Dine Partner + Technical Director Google recently announced that it would be shutting down Google+ in the coming months. As a social media platform, many consumers and business’ alike immediately saw that this could affect how they interact with one another....
Maximizing Your 2019 Marketing Goals
by Scott Dine Partner + Technical Director We’re already two months into 2019 and, if you’re like us, you’ve got a hefty plate full of marketing goals you’re looking to knock out of the park this year. With 10 months left, it’s time to really kick it in gear and lay...
Actionable Steps Toward an ADA Compliant Website
by Chris Hartley Partner + Creative Director With the passing of George H.W. Bush in late 2018, we’ve been reflecting even more how one of his greatest accomplishments, the Americans with Disabilities Act (ADA), and how it’s ever more important today. While the...
Next Level SEO Tactics for Accounting Firm Websites
by Scott Dine Partner + Technical Director Every single day, there are approximately 3.5 billion Google searches. Ranking high in the Google search results is often a goal for business owners and marketers, but getting there isn’t achieved by any scientific...
Marketing Automation Trends for 2019
by Chris Hartley Partner + Creative Director Are you looking for ways to automate some of the more repetitive tasks of your marketing efforts in 2019? Thanks to technology, marketing automation handles the ongoing efforts of social media, emails, and ads across...
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