Accounting Marketing, Party of One

We work with many marketers who operate as a team of one within their firm, and some are only able to dedicate part of their time to firm marketing efforts. With so many tasks to complete, these marketers are often stretched too thin. With little time and resources,...

Benefits of Ghostwriting: Websites

We know it’s easy for most professional firms to enlist the help of specialized agencies to design and develop their websites, but some forget that website copy is an integral part of your business’ online efforts to convert consumers into clients. Many...

What You Need to Know About MailChimp’s New Platform

If you’re a MailChimp subscriber, you received a few emails from them recently, announcing an all-in-one Marketing Platform, signalling the transformation from one of the top email marketing platforms to a all-in-one marketing platform. MailChimp has really...

Benefits of Ghostwriting: White Papers

by Scott Dine Partner + Technical Director While some marketers may think “ghostwriting” and cringe, we think of the inherent possibilities of expanding and boosting an online marketing presence. We’ve already explored the benefits of ghostwriting...

Benefits of Ghostwriting: Blogs

by Scott Dine Partner + Technical Director In a recent article, we talked about the advantages of using ghostwriters for your content marketing needs. In this next post, we want to dive into the nitty gritty of ghostwriting for blogs. Specifically, why blogs are an...